UNSW - TELEHEALTH

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We were very fortunate to be able to work with such a talented and professional team. Good Eye Deer gave a potentially dry subject a sense of heart and soul."

Elvira Zilliacus - TeleHealth Project Manager & Research Officer Psychosocial Research Group, Prince of Wales Hospital.

the brief

Produce an online training resource for specialist doctors and nurses. The website must be easy to use and include informative videos to help explain what TeleHealth is, how to use the medical communication system, and the benefits of TeleHealth for both patients and doctors. UNSW specifically wanted the video content to be emotionally engaging to help eliminate the technological fear doctors have for taking up the service.

our approach

We were originally asked to write a script and work with actors to create scenarios describing the TeleHealth experience. To get an understanding of what the TeleHealth service is, we worked closely with the research team at UNSW. During this time we realised how beneficial TeleHealth is to doctors and patients, and how much all parties enjoyed the service. We quickly decided our documentary-style video approach would be perfect for this online training module. We interviewed leading TeleHealth professionals and two willing patients. The content was so rich that 15 videos were created. Each video was crafted according to the text content in each module. We believe what makes the TeleHealth website excel is that the videos reveal academic information on an emotional level.

 

Assets produced
  • Online training website
  • 15 x Short doco-style videos
  • Branding

TeleHealth
Advantages for patients

TELEHEALTH
Patients Satisfaction

Telehealth
Outro

credits

Client: UNSW – Psychosocial Research Group


Agency: Good Eye Deer

Co-producer: Elvira Zilliacus

Delivery format: DVD & web

Web Design: Made By Ronnoco 

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