The evolution of us
We started as a video production company because of our love for stories. Stories that emotionally engage and inspire. Over the years, we have made countless brand films and commercials. To produce a film that resonates, we conduct extensive brand research and analysis. Our understanding of brand and audience then combines into a film that emotionally works. This extensive process has evolved us to be more than video producers. We know audience and we know how to speak to them. As communication specialists, our step into online video marketing has been a natural one. We love that our new service allows us to journey with Marketing Managers to the end of the campaign and see the results grow as we work with you to help your business succeed.
Good Eye Deer employs marketing, brand and video specialists. Our team is led by Gavin Banks and Olivia Olley.
ABOUT Gavin Banks: Creative Director
Gavin was raised travelling the world with a humanitarian organisation and councillor parents. This upbringing exposed him to a wide range of people, communities and cultures. Such early experiences instilled in him the power of story. Gavin’s humanitarian past, his love for story and his fascination with the artistry of cinema was the foundation for him entering the film industry.
After graduating top of his communication degree in 1998, Gavin founded his own production company, Good Eye Deer. Since then Gavin has produced and EP’d over 200 commercials, online videos and advertising campaigns.
Recent work as a Director includes a range of national campaigns including the Toys ‘R’ Us 2017/18 Join The Fun digital campaign; the 2017 Lions Australia More than sausages branding campaign; and the Destination NSW / Coffs Coast tourism campaign, Discover Waterfall Way.
Gavin sees each new project as a challenge to push his craft and to provide clients with campaigns that work visually, emotionally and strategically.
ABOUT Olivia Olley: Producer
Olivia Olley, is your first point of call at Good Eye Deer. Olivia became a producer and partner at Good Eye Deer in 2012. During her time, she has helped the company grow from a nationally recognised, multi-award winning video production house to a specialised video marketing agency.
Olivia is also a creative producer. She is loves developing up story and marketing strategies. Typically, Olivia is across all our creative projects. She has a nice mix of approachability and tenacity. Olivia loves to laugh and is a great collaborator.
Her career began in 2002 with a cadetship at the Sydney Opera House. She then worked at a Post Production house in London before returning to Australia to complete a Creative Arts Degree specialising in Screenwriting, graduating with an Honours in Documentary Production. She has also been recognised as “Ones to Watch” Producer via the Australian Screen Producers Association (2018).