‘Create Your Paradise’ wins Destination Marketing award

Posted on Jul 31, 2018 in Corporate Video Production
‘Create Your Paradise’ wins Destination Marketing award

Regional tourism award winner More than 200 industry representatives gathered in Coffs Harbour for the 2018 North Coast Regional Tourism Awards sponsored by Destination NSW on Wednesday 25 July. 2018. Winners in 13 categories were announced at the gala awards ceremony from finalists including local councils, tourism businesses, events, restaurants, wineries and accommodation providers. Coffs […]

Good Eye Deer producer “One to Watch” in 2018

Posted on Jun 19, 2018 in Filmmaking
Good Eye Deer producer “One to Watch” in 2018

Producer Olivia Olley has just been announced as “One To watch” by Screen Producers Australia. Olley is one of 20 emerging producers from across Australia who will partake in the “Ones To Watch” career accelerator program. “Ones To Watch” pairs Australia’s finest emerging producers with senior mentors from the industry to support the development of […]

Video on Social: changing viewing habits and how to leverage them

Posted on Mar 15, 2018 in Video marketing
Video on Social: changing viewing habits and how to leverage them

Video content. Everyone wants video. But, in an age where “video is king”, how are consumer viewing habits changing? And what can brand managers do to engage video-savvy audiences in an increasingly crowded market? 500 million people are watching video on Facebook every day. But, not everyone views those videos all the way through. In […]

Augmented reality: the new black or just another fad?

Posted on Sep 22, 2017 in Video Content
Augmented reality: the new black or just another fad?

As video content producers, we’re always looking to push boundaries of video communication be it with traditional or non-traditional technology. In May 2016 we produced a 360 VR brand film for a leading technology company. That 360 video took viewers on a VR tour of the facility, learning about the tech produced in-house. Now, just […]

Capture or alienate: What is your video content to your audience?

Posted on Sep 1, 2017 in Video marketing
Capture or alienate: What is your video content to your audience?

Brand films and video content have the capacity to deliver brand messages in a way that truly achieves an emotional connection with your audience. At the 2017 CMO Conference, Good Eye Deer discussed what marketers are doing in the video marketing space and how brand values, good ideas and story can be effectively leveraged to […]