We connect brands with their audiences by creating powerful, visual stories that matter.
We like to call this genre of filmmaking branded stories (a form of branded content) rather than corporate video production. Why? Because we believe that brand determines the look and feel your video will require to appeal to your audience. And a relevant story is vital if you want your message to engage them.
The power of video for your brand
All successful companies have strong brands. Depending on who produces it and how much you spend, your corporate video will either bring your brand to life or undermine it. In fact, we believe that every video associated with your brand works this way, regardless of whether it is a brand film, a piece of internal communication or a training film.
The team at Good Eye Deer nailed a tricky brief from day one and then exceeded our expectations at every step. The end result is a fantastic piece of business communication.”
Custom-built video – branded stories for your audience
At Good Eye Deer we work with you to understand and convey the value of your brand visually. We focus on your unique selling point and who your target audience is. Once we understand your brand, message, audience and how / where they will see it, we craft a film that will resonate with your target audience.
We were delighted with Good Eye Deer from start to finish. We were impressed with their grasp of our brief, their creativity, passion, and the delivery of a high-quality film to tight deadline and within budget.”
Corporate video production case study
In 2014 – 2015 we produced two award-winning corporate videos for Australia’s largest superannuation fund administrator, Link Group. Targeting very different audiences the films have a similar look but very different styles. The video above was aimed at potential clients attending an industry conference. The video below was aimed at internal staff as Link Group negotiated a doubling of size during a corporate merger. Both corporate videos promote the company but in different ways.
There is no one-size-fits-all with video
To see more examples of our work check out our content page. And please contact us to find out how we can help bring your brand to life through a custom-built branded story (or in more conventional speak, a cool corporate video production).